Beauty in the Ordinary - Leeds Art Publication

Emille Rigaud's environmental typography is an inspiration for the Beauty in the Ordinary project. Excellent photography is vital here and really makes the difference, readability has really been explored here, testing ways your eyes move across the page by reading the different stuated characters together as a word.

Jack Featherstone has worked with type in the environment, his work for 'play alphabet' is well contextualized as the naturalistic environment serves as a good contrast against the bright, colourful contemporary character.

Akatre

Website design from Akatre.
I admire the visual quality and appealing design of Akatre's websites, they help to quieten the amount of terribly designed websites. Looking at their designs, i can see a few running qualities throughout; keeping things as simple as possible but still with use of interesting imagery, also the use of strong photography against custom typefaces is a good method to create an original webpage.

Akatre's work with type and layout is also impressive. From colour to stock, composition and final photography: all is new and original. 

Beauty in the Ordinary - Leeds Art Publication

Corriette Schoenarets

Are a Design fimr which specialise in environmental typography. There displays are impressive, often working on a large scale to convey a message, Their use of objects as type is something i'd like to further continue in the Beauty in the Ordinary booklet.

Akatre

Akatre are a recently discovered favorite design firm of mine, their type work is constantly refreshing itself, here are some super clean and precise paper crafted type, using fishing line to suspend the dot of the 'i'.

Leeds Public Arts - Print finishes

For the print production of the publication, We looked at print finishes to add that extra interest and designers touch.

Leeds Public Arts - Yokoland

For the brief, Angus and I are investigating photographing typography in an environment. Yokoland, a designer from Norway has many works of this genre, here are some which we felt worked really well. They have a colourful, positive vibe which I think is exactly what the public Arts publication needs.

PUBLIC ARTS - LEEDS

After an initial brainstorm, Angus and I have opened up some routes to take with the project. We are looking into printing finishes as the brief is fairly strict this limits our layout and overall design of the book, quality/additional print finishes will add that touch of class and distinction to the booklet.

Here are a few pieces I found which use print finishes, they are fairly simple additions to the job but add so much to the resolution.


This card uses a heat pressed gold transfer onto a thick board. The gold really stands out against the low quality stock, its cheap to produce and tests the limits of printing finishes.

The college 2009 prospectus is a good example of print finishes. The cover has an embossed title, and a laminate strip of yellow hanging over the top of the page. This really looks impressive in your hands, the light catches the laminate and the raised embossing, and you can feel the smooth laminate against the rough stock which works as a good contrast. This is probably quite an expensive book to produce, with the inside pages being full colour CMYK, the cover being embossed on a different stock and an additional laminte finish. However, it still uses only 4 colour plates; CMYK.